Setembro de 2012

Inovar numa PME. No meio dos melhores, porquê?

28 de Setembro de 2012

Estamos na P3 do Público e na Bienal da Eslovénia no meio dos melhores projectos internacionais de inovação. É tudo muito bom mas importa referir que não fomos lá para porque temos umas fotos bonitas com uns post its colados à parede. Nos últimos 6 meses esta PME familiar recuperou motivação, melhorou a comunicação, não despediu ninguém, contratou um novo elemento, controlou as contas, reduziu em mais de 2/3 a dívida a fornecedores sem qualquer nova injecção de capital e encontrou umas belas novas dezenas de clientes através da exploração de um novo canal de distribuição. Nas últimas semanas, como todos sabem, o tom triste do nosso país trouxe de novo alguma apreensão…mas o Tiago Nunes e eu vamos voltar a ser os chatos do costume. 4 meses depois vamos voltar à “luta” com este projecto. Isto não fica por aqui.

“em branco” New Website

9 de Setembro de 2012

I’ve been working on this brand for a year now and “embranco” just launched their new website. Designed by Ivo Jaime and myself and developed by Cláudio Medina. Nice work guys.

September – The Design Thinking Month

8 de Setembro de 2012


September is month of Design Thinking! At least for me (:
Wednesday at the StartUpPirates and yesterday at FBAUL (Faculty of Fine Arts of the University of Lisbon) for a little talk with Tiago Nunes. We’ve used the fishing for ideas project to explain the basic principles of Design Thinking and to share our findings (and troubles) on how to communicate and involve the client along the journey.
This was a short contribution to the Service Design Summer course organized by André Gouveia with the help of Cooperativa Criativa. These guys are responsible for some of the main events around service design here in Lisbon and are doing a great job.In the end I was able to comment of the final results of the 3 projects presented by the students and that was just the confirmation of that week’s intense work.

More “Design Thinking” still to come this month with the DConfestival in Berlin. The 1st international conference around the topic. Since I was a student there and I was also involved with the organization I can take someone with me for a special price! Feel free to contact me!

Tomorrow@10h

6 de Setembro de 2012

Tomorrow I will be presenting the “fishing for ideas project” at the Faculty of Fine Arts of the University of Lisbon for a service design course organized by “cooperativa criativa”. Check it out here http://servicedesignfbaul.wordpress.com/

Design Thinking Workshop – Startup Pirates@Lisbon

6 de Setembro de 2012

This is what happened last wednesday at the StartupPirates event. These guys invited me to organize and facilitate the Design Thinking workshop…and I couldn’t say “no”.

I’ve invited Rui Simas (copywriter/comediant) and Joana Mateus (designer/illustrator) to join me in this challenge…and they couldn’t say “no”, also!

I have to say that part of the hard work – putting people on track – was already done. These pirates know how to keep people in motion and in good spirit.

For the workshop we took the classic “wallet experience” from the Stanford DSchool and reinvented it. Instead of building something individually we worked with groups, instead of wallets we adapted to the pirates scene andwe asked people to design “swords”, instead of one hour we gave them a bit more time. We (the facilitators) defined 3 different personas and 3 different well described swords – yes we had to do some extra home work – and made the groups design a new “tool” for us.

Seems like something like this could work with other topics. In the end a 1 minute pitch “a la Dschool Style” with the teams showing stunning creative work, and a 30 minute talk about the process by showing a practical case studie (http://fishingforideas.wordpress.com/).

Guys, thanks for the spirit and ARRRRRRR

 















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